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Product Description: OLIVENOL, developed by CreAgri, is the first and only dietary supplement in the world to contain antioxidant polyphenols extracted from the pulp of fresh, organically grown olives. Scientific research indicates that olive polyphenols (including Hydroxytyrosol ([HIDROX]) may help promote cardiovascular wellness, and are being studied for their ability to support healthy colon, skin and immune functions. Olive polyphenols are believed to fight the toxic effects of cell-damaging free radicals. One tablet of Olivenol contains as much antioxidants as 4 - 6 oz. of extra virgin olive oil (Mediterranean diet benefits) in a compact easy-to-take tablet. No fat. No calories.* MEDICAL SCIENCE INTEREST Natural antioxidants present in high concentration in olives continue to capture the interest of medical science. There is a growing body of evidence revealing the unique antioxidant activity of a family of compounds, polyphenols, against oxygen-derived free radicals in pathological processes. It is now clear that the health benefits of extra virgin olive oil in the promotion of healthy breast tissue, colon function, cardiovascular function and other health states associated with oxidative stress can be attributed to the strong antioxidant activity of polyphenols. These antioxidants may also help maintain overall health and wellness through their anti-bacterial and anti-viral activity. Although polyphenols are present in the extracted olive oil, the water of the olives contains even higher concentrations of these polyphenols. While high quality, extra virgin olive oils may contain between 100 and 300 micrograms of polyphenols per liter of oil, the concentration of these same polyphenols is 300 to 500 times higher in olive water.